تعلق خاطر ( دلبستگی و یا وابستگی ) یک مصرف کننده به یک برند
معنی گرفته شده از وبسایت Wikipedia :
Brand engagement is the process of forming an emotional or rational attachment between a consumer and a brand. It comprises one aspect of brand management.
معنی گرفته شده از وبسایت Wikipedia :
Brand engagement is the process of forming an emotional or rational attachment between a consumer and a brand. It comprises one aspect of brand management.